Retail Support : Current Rack Deals
Back to Retail Support Main- What is a Rack Package / Value Package / Rack Deal?
- Why a Value Package for a specific product line?
- What about paint?
- How to drive sales and interest
- Package Deal Listing (what's available)
What is a Rack Package / Value Package / Rack Deal?
A Rack Deal is an assortment of product put together in one "package" designed to not only make it easier to get started with Reaper Miniatures' products but also restock your store quickly and easily. Many of these package deals include the wire display racks you can use to present the product in the store, hence the name Rack Deal.
Reaper provides a wide and potentially intimidating range of adventure gaming products. Our Product Line Overview page will help you understand the differences of the various product lines Reaper has to offer along with the genres and uses each line is tailored for.
Why a Value Package for a specific product line?
There are usually two different sets of specific product line package deals. The first is the Top 50/Top 100 product deals. These are one blister of the 50 or 100 best-selling figures from that line, and when we say best-sellers, we mean it. Every year we revise these lists to ensure they contain only the best of our already fantastic lines.
The second set type are arranged by MSRP. Instead of arranging by rank popularity, these lines carry only product at the MSRP point or lower. Using Dark Heaven Legends as an example, you can see by using value packages you can get the most out of your dollars while building up to the full line of 500 SKUs. (The value packages represent what is in the line as of April 2011. By the end of April 2012 the SKUs will be back up to 500 or so, at which time we will remove 100-120 from the active line again. There are now over 1500 DHL models of which there are only ever 500 in the catalog and available through distribution).
Always remember, if you end up with product that is not selling and has gone "stale", you can make a dollar for dollar return for new product. You pay to get it to us and we pay to get your new product back to you! We want your inventory to stay "green!"
What about paint?
Like the miniature value packages, our paint purchased in several different packages. Master Series are sold unblistered (00905) or blistered in triads (00970).
How to drive sales and interest
We can't stress enough that while miniatures are mostly an impulse buy for new customers, with a little work they can be turned into repeated sellers, changing Reaper from the "checkout candy" to the "bread and milk aisle" of your store. To have high, consistent, predictable sales of Reaper products you must always have new stuff for your customers to look at! There are several things you can do to make this happen.
First, always get two or more of the new releases that we issue every other week or so. If the first customer that sees the new item gets it, then the following customers may miss what could have been their new favorite miniature!
Second, return your stale inventory to us for an exchange and keep it fresh. Do this about every 4-6 months to ensure you always have plenty of stock on hand.
Third, have dedicated wall space for miniatures. Reaper Miniatures can be 10%-15% or more of your sales if you take a bit of care to manage the space. That's every month, week in and week out, not the kind of surging sales that result from a quarterly new game product release!
Last, remember, most individual miniatures are cheap to inventory and with our return policy you are at no risk!
Package Deal Listing
The table below shows the basic information for each rack deal. Clicking on the Contents tab for the deal will show you the miniatures, paints, or other product that comes with the deal. For a more detailed listing of the contents of each rack package (the number of actual racks, backing cards, header cards, etc.) you can download this Excel spreadsheet: Racks2012.xls If you need a different format please contact us. We'll be glad to provide an alternative.
